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Christmas Sale & Event Poster Designs

Christmas poster designs for shops, market stalls and event organisers who need seasonal artwork fast - and for the people selling through the season. The collection runs three tracks in one place: atmospheric pieces (candlelit tables, snowy forests, paper-cut trees), promotional layouts where the price plate, discount badge and countdown panel are already built into the composition, and event artwork for parties, markets, church services and year-end concerts. Palettes stay controlled - deep evergreen, oxblood, warm white - with gold reserved for the offer rather than the decoration. Every design is composed for a real placement: story, feed post, marketplace thumbnail, printable poster or wide web banner, so the crop and headline weight already match where it will run.

Format
Occasion
Product
Professional 3D Christmas greeting poster, vertical, clay-render miniature diorama. [Colors] felt green #2F4A38, brushed brass #B98A4E, cream snow #F3EDE4, warm amber #F0B45E, ruby red #C0392B. [Layout] full-bleed knit-textured backdrop, an oversized script greeting at the top, small date at the top right, a giant glass snow globe held in two open palms in the middle, tiny clay figurines on the snow drift at the base, caption and QR low. [Typography] hand-lettered gold brush script for the greeting, small geometric sans for date and caption. [Subject] glass snow globe on a brass base containing a lit village, spinning star, crescent moon, trees and a waving snowman; a skier Santa figurine and clay pines outside. [Lighting & mood] magical, toy-like, glowing from inside the globe. [Details] soft clay edges, felt fuzz, floating gold stars, warm bloom. Text: "MERRY CHRISTMAS", "DEC 25".Christmas live-stream overlay kit on a clean white canvas, vertical: one glittering header strip, one matching footer strip, and a floating coupon panel between them. [Colors] glitter red #B00E1B with sparkle noise, cream #F6EEDC, pine green #1B6B45, gold #C8A24A. [Layout] the top strip carries frosted garland, hanging baubles and a centred title with a small green ribbon tag beneath; the bottom strip echoes the garland in glitter; the middle stays empty white apart from a red coupon card set right of centre, with antlers rising above it, three stacked offers below, and a gift thumbnail at the foot. [Typography] white bold gothic with a thin red offset shadow, condensed numerals for the amounts. [Subject] no product hero — decorative frame plus coupon module, with a faint bull-reindeer silhouette inside the card. [Lighting & mood] party sparkle, promotional clarity, wide empty product zone. [Details] sequin texture, snowflake cutouts, dotted edges, curved ribbon banner; text "MERRY CHRISTMAS", "SPEND 500, SAVE 30", "HOURLY DRAW".Professional Christmas greeting poster, vertical, minimal type with diffuse light. [Colors] Blush #F3DCD8 warming into rose #EFA6A4, glowing apple red #E4504F, warm ivory haze #FBF1E9, thin ink brown #3A2A28 for type. [Layout] An oversized letterspaced serif headline breaks over two lines at the top with a small stacked date beside it; a bracketed line of type sits at the right of centre; two apples float on a diagonal, one small and soft at the upper left, one large and cropped at the lower right; a short blessing block and a contact strip anchor the base. [Typography] Ultra-light extended serif capitals with generous tracking, fine hairline rules, small italic numerals and a tiny sans for the footer. [Subject] Two luminous red apples dissolving into mist, their skins marked with white line-art reindeer and snowflakes, a pale deer silhouette leaping between them. [Lighting & mood] Diffuse gradient fog, no hard shadow, dreamy and quiet. [Details] Paper grain overlay, a soft lens flare at mid-left, drifting star glyphs and a thin framing rule on the left edge; text limited to "MERRY CHRISTMAS", "12/25", "CHRISTMAS EVE". Finish: minimal type, diffuse glow.Professional Christmas greeting poster, vertical, flat vector illustration with gold-foil linework. [Colors] deep maroon #7A1023 to #5A0B18 gradient, leaf green #3E7B4F, pine shadow #2C5B3B, metallic gold #E6C069. [Layout] symmetrical: an arched gold headline curving across the top, a small tracked date beneath, a centred tree with a star topper and swept gold garland trails exiting both sides, a bordered quote plate low centre, QR and logo at the foot. [Typography] chunky gold display letters set on an arc, thin monospaced numerals, small serif for the quote. [Subject] stylised fir built from layered leaf clusters, red ribbon garland, rounded ornaments, gift boxes at the base, scattered gold stars. [Lighting & mood] warm, elegant, greeting-card calm. [Details] flat shading with crisp gold outlines, star-shaped sparkles, even grain. Text: "MERRY CHRISTMAS", "DEC 15".Christmas live-selling stage background, vertical, built as a glossy red gallery room. [Colors] scarlet #C3111C, maroon #7C0A10, cream coupon cards #F4E9D6, holly green, metallic gold. [Layout] a garland swag with baubles across the top, a three-dimensional lit arch doorway centred, layered extruded headline floating in front of it, a pill subtitle beneath, a hanging coupon stack with a Santa hat on the right, and a snow-capped shelf near the bottom carrying three cream panels. [Typography] chunky extruded 3D display face with a warm gradient and hard shadow, rounded sans for the small lines. [Subject] an empty polished red interior used as a product stage — no figures except the hat; the drama comes from the arch and its rim light. [Lighting & mood] stage spots, floor reflections, high-energy retail. [Details] hanging ornaments, pine branches, snow drift ledge, gold bell, spotlight pools; text "HOLIDAY MEGA SALE", "BUY 3 GET 1 FREE", "SPEND 500, SAVE 30".Professional Christmas greeting poster, vertical, inflatable vinyl 3D. [Colors] Glossy tomato red #E03A32, deep pine green #1E5B3C, snow white #FAFAF7, small gold #D9A94E and berry red accents. [Layout] A soft red inflatable frame with rounded lobes wraps the entire border; a green fir-shaped opening punches through it and holds the hero; puffy extruded type arcs across the upper third and repeats smaller at the base. [Typography] Fully inflated balloon letterforms with strong specular highlights, plus wide-tracked small caps in a handwritten rhythm underneath. [Subject] A stuffed snowman with a carrot nose, coal eyes and a red Santa hat, sitting inside the padded green tree cavity so its body bulges against the opening, surrounded by applique snowflakes, tiny ornaments and a candy-cane sprig. [Lighting & mood] Studio softbox light, high-gloss plastic sheen, buoyant and toy-like. [Details] Seam lines and air-valve creases across the inflated surfaces, specular bloom on the red curves, flat snowflake stickers floating in the corners; text limited to "MERRY CHRISTMAS", "TO YOU". Finish: inflatable vinyl 3D.Professional holiday product-drop poster, vertical, glossy product still life. [Colors] deep burgundy #6E0F1A, glossy gift red #C1121F, champagne gold #D9AE5F, silver #D6D9DD. [Layout] logo slot and greeting at the top, a bordered announcement plate in the upper middle with a fine keyline and a small star divider, a stepped stack of wrapped boxes filling the lower half, contact row at the very bottom. [Typography] wide-tracked serif capitals for the greeting, hairline serif numerals inside the plate, small sans for the fine print. [Subject] stepped pile of red, plaid and polka-dot wrapped parcels with satin bows and gold cord, snowflake confetti drifting across the frame. [Lighting & mood] rich, festive, boutique retail glamour. [Details] glossy paper reflections, deep shadows between boxes, subtle vignette. Text: "HOLIDAY GIFT SET", "DEC 23 · 7PM".Christmas Eve dinner event poster, vertical, gilded banquet-invitation look. [Colors] crimson #B01321 ground with a darker vignette, antique gold #C9A15B type, snow white, spruce green. [Layout] a ribboned gift box cropped at the top, poinsettia and frosted pine in both upper corners, a centred gold headline, a two-column price row, a second two-column row, two rounded cream info bars with gift-icon chips, a date line and contact block, a centred QR, and more ribboned gifts cropped along the lower edge. [Typography] high-contrast gold serif with wide tracking for the headline, italic script for the course labels, small sans for prices and details. [Subject] no photography — a typographic invitation framed by gift wrap and winter foliage, with a tiny Santa hat resting over the first letter. [Lighting & mood] candlelit banquet warmth, generous and slightly opulent. [Details] bokeh gold sparkles, embossed snowflakes, ribbon sheen, soft paper texture; text "CHRISTMAS EVE DINNER", "ADULT 129 / CHILD 69", "DEC 24 · 6PM".Professional Christmas greeting poster, vertical, gouache cartoon illustration. [Colors] Blush pink #F7C3C8 fading into coral red #E8484F at the base, apple red #D62828 with cream flesh #F6D7A8, forest green #2C6E49, butter yellow #F2C14E. [Layout] A loose brush headline sits at the top with a small date stamp in the right corner; the centre is dominated by a huge apple whose hollowed half becomes a carousel canopy, characters hanging beneath it; a caption block rests at the bottom above a thin contact strip. [Typography] Energetic dry-brush display lettering, a fine script English line beneath it, and small bracketed caps for the closing sentence. [Subject] A hollowed red apple turned into a carousel: Santa and two reindeer suspended on strings, garlands of lights looping under the canopy, a gingerbread man, a tiny decorated pine and wrapped gifts on the ground. [Lighting & mood] Diffused pastel daylight, soft gouache grain, childlike and warm. [Details] Hanging candies and baubles, snow caps on the apple rim, scattered stars and a stitched seam along the apple base; text limited to "MERRY CHRISTMAS", "ALL GOOD THINGS SHINE TONIGHT". Finish: gouache cartoon.Luxury beauty-brand Christmas greeting poster, vertical, velvet-and-gold paper-cut still life. [Colors] oxblood #7A0B12 graduating to crimson #A8121D, champagne gold #D9B36C, ivory highlights. [Layout] centred stack: gold script greeting at the top, a paper-cut stepped tree of five flat red terraces through the middle, a fine gold rule, a short serif wish below, a lipstick duo placed bottom left, QR bottom right. [Typography] engraved italic script with hairline swashes, small letterspaced serif for the wish. [Subject] an abstract tree — five isosceles tiers cut from red card, each holding a single glossy bauble: striped, plain gold, crimson, and one ruby etched with a snowflake. [Lighting & mood] low-key spotlight, glitter dust, intimate boutique elegance. [Details] flocked snowflake confetti, star flare, lens sparkle, deep edge vignette; text "MERRY CHRISTMAS", "HOLIDAY BEAUTY".Professional Christmas greeting poster, vertical, photographic winter still life. [Colors] cold twilight blue #2E4C74 behind the glass, warm gold #E0B25C fairy lights, snow white #F7F8FA, ribbon red #C81E2B. [Layout] full-bleed photo; a white headline block sits on the left over the dark window, a hairline date rule below it, a small reindeer icon and two greeting lines lower left, the hero tree fills the right third, gift stack and wooden sled at the base, contact strip bottom left. [Typography] light high-contrast serif for the headline, thin sans for supporting lines, spaced capitals for the date. [Subject] flocked fir heavy with warm fairy lights and gold baubles, white-wrapped gifts tied with red velvet ribbon on a timber sled, frost-covered windowpanes behind. [Lighting & mood] blue hour dusk, warm interior glow, quiet and wistful. [Details] soft bokeh bulbs, visible frost texture, shallow depth of field. Text: "MERRY CHRISTMAS", "DEC 25".Professional Christmas greeting poster, vertical, plush fibre 3D. [Colors] Fuzzy scarlet #D22B2B ground, moss green #2F6B45 wreath, cream white #F5EDE2 snowman, candy gold #E9B44C stars, small coral and berry accents. [Layout] A green tree-shaped opening is cut through the plush red field; the snowman sits inside it, cropped at the waist by the opening; extruded type arcs across the top and overlaps the frame edge; a looser script line and a wide-tracked cap line close the base. [Typography] Rounded inflatable caps with soft bevels, a loose brush script for the second line, wide-tracked small caps beneath. [Subject] A felted snowman with stitched seams, twig arms, coal buttons and a knitted pom hat, nested in a fuzzy wreath of fir tips with snowflake appliques and a single hanging ornament. [Lighting & mood] Soft frontal studio light, velvet shadows, warm and huggable. [Details] Visible fibre nap and seam stitching on every surface, flat snowflake stickers scattered on the red, one candy-cane sprig at the lower right; text limited to "MERRY CHRISTMAS", "TO YOU". Finish: plush fibre 3D.Playful clay-3D Christmas greeting poster, vertical, character-led. [Colors] rich crimson #C1121F field, butter yellow #F2A93B disc, clay green #4CAF50, white type, muted sage footer #2F6B4F. [Layout] an ultra-large white headline stacked over two lines across the top, a small red gift tag pinned to the upper right, a yellow circle centred behind the mascot, props scattered around it, and a sage footer band with a short message and QR. [Typography] ultra-bold rounded grotesque, very tight, white with a soft drop shadow; small condensed sans on the tag. [Subject] a fir-tree mascot sculpted in modelling clay with oversized googly eyes, a smiling mouth and thin arms — one raised in a wave, the other holding an open book; tiny clay gifts, a candy cane and snowflakes float around it. [Lighting & mood] soft top light, visible thumbprint texture, handmade cheer. [Details] clay imperfections, sugar-grain snowflakes, ribbon bows, torn paper tag; text "MERRY CHRISTMAS", "WISHING YOU JOY".Professional Christmas restaurant promo banner, horizontal, flat vector cartoon. [Colors] forest green #1F5B37, tomato red #D62828, marigold #F2B33D, snow white #FFFFFF. [Layout] header with a logo slot at the left, an oversized white display headline over a red Santa-hat shape, a gold-framed subline band, a character row across a snowy ground line, and a red footer band carrying the dates. [Typography] heavy condensed sans with white fill for the headline, small gold capitals for the offer line, tight sans for the dates. [Subject] waving cartoon Santa with a megaphone, cheerful reindeer, wrapped gift boxes, a decorated fir with a star, string lights and hanging stars along the top edge. [Lighting & mood] playful, loud, family-friendly. [Details] bold outlines, flat shading, snow-bank silhouette, no gradients. Text: "CHRISTMAS FEAST", "DEC 24–25", "GIFT WITH PURCHASE".Professional Christmas retail poster, vertical, photographic still life. [Colors] Christmas red #C1121F background scattered with bokeh light spots, deep bottle green #173D2B for the box frame, chrome silver edging, pale gold #EFD9A7 highlights, snow white base. [Layout] Headline block at the top; a large upright green gift box opens in the centre like a window, its interior filled with a softly blurred lit tree; a caption ribbon crosses the base of the box; the bottom edge becomes a snow shelf holding a small tree, a nutcracker-style Santa figure with a candy cane and a wrapped parcel, with contact details low in frame. [Typography] Elegant thin serif with a brush script accent, condensed caps on the ribbon, hairline small caps for the subline. [Subject] An unboxing reveal: a foil snack pack peeks from the box opening while the box itself frames a dreamy tree bokeh field. [Lighting & mood] Warm tungsten glow inside, crisp studio key outside, magical and tactile. [Details] Metallic bow, silver piping along the box edges, floating glitter, dusted snow on the lid; text limited to "WISHES COME TRUE", "MERRY CHRISTMAS". Finish: photographic still life.Minimal Christmas greeting poster, vertical, soft diffusion-gradient finish with fine film grain. [Colors] mint #A9E5C0 melting into sage #6FBF8B, a peach bloom #F6C9B4 at the lower edge, deep forest green #1E5B3C for type. [Layout] airy asymmetric stack: an oversized script greeting in the upper left, a low conical tree mass anchoring the lower left, two white reindeer line-drawings floating right of centre, one thin hairline arc sweeping across the whole sheet, a short vertical two-line wish on the right margin, and a small footnote with QR at the base. [Typography] high-contrast copperplate script for the greeting, light geometric sans for the vertical wish, tiny serif for the footnote. [Subject] a grainy gradient fir tree crowned by a gold star — ornaments reduced to blurred bokeh dots, nothing else. [Lighting & mood] hazy morning glow, muted pastel haze, quiet and dreamy. [Details] six-point snowflakes, sparkles, glassy bokeh, gentle vignette; text "MERRY CHRISTMAS", "PEACE & JOY".Professional Christmas workshop invitation flyer, vertical, gouache storybook illustration. [Colors] candy-cane red #C62828, forest green #245A3A, cream #F4EBD9, cocoa #7A4A2E, sky blue #A8C6D8. [Layout] a full candy-stripe border on all four sides around a cream inner field, an arched two-line headline at the top with a ribbon banner beneath, three stacked label chips for theme, date and venue, and an illustrated gingerbread house standing in snow at the bottom. [Typography] expressive brush serif for the headline, small rounded capitals on the chips, light sans for detail lines. [Subject] two-storey gingerbread house with icing eaves, candy-cane door frame and lit windows, small iced pines, a gingerbread figure and a miniature tree flanking it. [Lighting & mood] soft, snowy, nostalgic fairytale. [Details] pastel gouache texture, drifting snowflakes, speckled paper grain. Text: "MERRY CHRISTMAS", "DEC 25–26", "GINGERBREAD DIY".Professional Christmas beauty offer poster, vertical, metallic fringe still life. [Colors] Lacquer red #A8101C to #6E0710 gradient, molten gold #F0C878, pale champagne #FBE7C0, ivory highlights. [Layout] Centred serif headline with a rule-and-star divider; a pill-shaped package strip and a large price block sit mid-page; three equal rounded panels below carry the inclusions in a row; the gold tree fills the lower half among bokeh and starburst flowers; a footer contact strip runs along the bottom. [Typography] Refined high-contrast serif, thin-ruled boxed caps, oversized price numerals with a small currency mark and an italic step-forward line beneath. [Subject] A Christmas tree sculpted from concentric rings of gold fringe and wire on a slim stand, standing among tinsel starburst flowers on thin stems, twinkling confetti rising behind it. [Lighting & mood] Warm internal glow, soft golden bokeh, party sparkle, premium salon feel. [Details] Firework streaks at the top corners, sugar-like glitter on the tree, a subtle platform shadow beneath it; text limited to "MERRY CHRISTMAS", "$1980", "DEC 20-25". Finish: metallic fringe sculpture.3D-rendered Christmas greeting poster, vertical, toy-diorama night scene. [Colors] deep navy #0B1B3A sky, snow blue #D8E6F2, warm window amber #FFB347, neon magenta #E24BB0 and electric blue #4C6FFF. [Layout] tiered composition: neon wordmark stacked in the upper third, the glowing cabin occupying the middle, a snow bank sweeping across the bottom, a fine gold divider and a small tracked wish line above the footer. [Typography] flowing monoline neon script for the greeting, wide-tracked small caps for the closing line. [Subject] a tiny log cabin with thick snow on the roof, gingerbread trim and warm-lit windows, Santa mid-wave at the left, a round snowman with a red scarf at the right, wrapped gifts and miniature firs bedded in snow. [Lighting & mood] blue-hour magic, neon bloom, cosy warmth against cold cobalt. [Details] drifting stars, snowfall, icicles, candy-cane porch posts, string lights under the eaves; text "MERRY CHRISTMAS", "WARMEST WISHES".Professional Christmas recap long-form poster, tall vertical, 3D glitter render. [Colors] deep oxblood #7C1220 to #4E0C14 gradient, ruby glitter #C21E33, champagne gold #E7C276. [Layout] a tall narrow canvas: tracked kicker and two-line headline stacked at the top, a shallow arch niche cut into the lower two-thirds, a glittering cone tree rising through the niche, small gift boxes cropped at the side edges, faint snow specks across the field. [Typography] bold modern serif with tight leading for the headline, wide-spaced sans capitals for the kicker. [Subject] sculptural crimson cone tree coated in crushed glitter, spiralled with a gold bead garland and crowned by a four-point star. [Lighting & mood] dramatic rim light, sparkling speculars, theatrical and celebratory. [Details] heavy texture on the tree, soft vignette, faint dust particles. Text: "MERRY CHRISTMAS", "YEAR IN REVIEW".Professional Christmas coupon sale poster, vertical, flat paper-collage vector. [Colors] Vermilion red #D8232A ground, cream #F7E8CE panels, forest green #1F6B4A, thin wheat gold #E5B95C rules. [Layout] Headline block at the top with a small stamped English mark at the right; the centre holds a tree assembled from four stacked paper ribbons that widen downward, each pierced by a small tag label at its left end; a cream band across the base carries the date line, a QR block and a short note. [Typography] Heavy knocked-out sans for the headline, bold italic numerals for the offer tiers, tiny caps in the tag labels, a compact grotesque for the note. [Subject] A layered coupon tree: each ribbon segment advertises one mechanic, a high-value threshold, a spend-and-save amount, a newcomer voucher and a share reward, with a ribbon bow at the apex. [Lighting & mood] Flat two-colour poster light, matte uncoated paper, brisk retail energy. [Details] Die-cut snowflakes scattered in the margins, tape strips at the shoulders, torn paper edges and creases on each layer; text limited to "CHRISTMAS EVE", "500-100", "DEC 25". Finish: flat paper-collage.Christmas flash-sale live-stream background, vertical, designed as a full-frame theatrical stage set. [Colors] lacquer red #B3121E, wine shadow #6E0C14, snow white, spruce green #2E7D4F, gold trim. [Layout] draped curtains across the top, a centred white-outlined headline plaque, a snow-laden tree filling the middle, a small cream gift-with-purchase card with a bow mounted left, a candy-striped house on the right edge, and a deep red footer bar with a centred countdown line. [Typography] heavy slanted display sans, all caps, white with a red offset outline; small condensed caps for the side card. [Subject] a tall flocked fir tree under a spotlight, ribboned gift boxes stacked at its base, a snowman peeking over the right pillar. [Lighting & mood] theatrical stage lighting, glitter snow in the air, festive urgency. [Details] falling snow, gold bell, pine sprigs, coupon sticker, snowfall on the frame; text "FLASH SALE", "GIFT WITH PURCHASE", "48 HOURS ONLY".Professional Christmas event poster, vertical, photographic interior inside an illustrated ornament frame. [Colors] oxblood #9B1B1E border, antique brass #C79A52, sepia stone #B49A72, cream #F7EFE1. [Layout] decorative white swirl frame inset from the edge, holly-and-bell badge centred at the top, a two-line headline with a ribbon subline above a wide date band, a sepia architectural photograph filling the middle with a lone figure on a balcony, contact lines and QR at the base. [Typography] soft rounded display with a slight outline for the headline, condensed numerals for the big date, small sans for schedule and ticket price. [Subject] Victorian museum hall with iron arches, stone staircase and tiled floor, small decorated firs flanking the date band. [Lighting & mood] nostalgic, grand, warm tungsten tone. [Details] hand-drawn border ornaments, torn paper edge at the bottom, print-grain overlay. Text: "WINTER MUSEUM", "DEC 25 · 4–10PM", "$12 ADMISSION".Professional Christmas greeting poster, vertical, minimal type over a photographic still life. [Colors] warm ivory #F6EEDF wash, olive pine #4C5B3A, gold #C9A45A, glossy red #B01218. [Layout] asymmetric: a brush-script headline stack on the upper left, pine and ribbon detail entering from the top right, one large glossy bauble hanging into the lower right, a rectangular date chip mid-left, a thin rule and short sign-off under it, QR block bottom right. [Typography] hand-brushed calligraphy for the main lines, small clean sans for the secondary lines, mono capitals for the date chip. [Subject] single lacquered crimson bauble with a gold cap and a soft gold ribbon curling through fresh fir needles over a blown-out autumnal bokeh background. [Lighting & mood] backlit, airy, calm and reflective. [Details] shallow depth of field, delicate highlights on the glass, generous white space. Text: "MERRY CHRISTMAS", "DEC 25".

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About Christmas sale and event poster designs

Christmas artwork usually fails in one of two ways: it is beautiful but has nowhere to put your offer, or it is a red banner with a pine branch stuck on top. These designs keep the seasonal mood in the background and the message in a dedicated zone - a price plate, a coupon strip, a countdown block, a date-and-venue panel - so your copy never has to fight the artwork.

The collection covers the three jobs people actually have in December. Atmosphere: a poster for a shop window, a quiet typographic piece, a gift still life. Selling: the Christmas sale poster, the last-order-date banner, the gift-guide promo, where legibility at thumbnail size matters more than decoration. And gathering: party invitations, market stall flyers, church service notices and year-end concert posters, which need a strong date block and room for a venue line.

What size should a Christmas story post be?

1080 x 1920 px (9:16). Keep the headline and the price inside the middle 80% of the frame so platform UI does not cover them, and leave the top 250 px clear if you plan to add a sticker.

Where should the price go on a Christmas sale poster?

Bottom third, on a solid plate rather than directly over the artwork. Patterns, snow and bokeh destroy contrast, and a price nobody can read is a price nobody reads.

What size is a Christmas party poster?

A3 (297 x 420 mm) is the safe default for a printed notice board or venue door; 1080 x 1350 px (4:5) is the equivalent for a feed post. Keep the date, time and venue in one block - people screenshot the image and only re-read that corner.

Can I use these for a Boxing Day or New Year sale?

Yes. The layouts without gift or Santa motifs are deliberately generic winter sale designs, so the same poster works for Boxing Day, end-of-year clearance and New Year promotions - swap the headline line and the date.